Mindcarter took its form in 2009 as a consulting firm. It became a private limited company in 2015 forming its office at Technopark, Trivandrum.
Mindcarter provides solutions to a host of workplace challenges such as, how to recruit the best quality employees, how to engage the work force, how to improve employee wellbeing, how to tackle workplace stress, and deal with burnout, behavior data analysis, employee development, and peak performance management to foster the growth of the company.
Mindcarter has also captured its place on , , where the feature highlights novel ways of counseling like counseling at café shops, and counseling using AI.
The expert team of consultants at Mindcarter is chosen, guided and mentored by Amar Rajan, a Cambridge-trained psychometric specialist. Amar Rajan has over 10 years of experience as an entrepreneur, psychologist and trainer with multinational corporate firms. He completed his Masters in Psychology, MPhil in Consulting Psychology, and submitted his PhD thesis on The Role of Emotional Intelligence in Effective Selection Decisions in 2017. Amar Rajan is internationally acknowledged for his contributions in the training and consulting field. He was invited as a resource person to take training sessions in Qatar and UAE.
Amar Rajan introduced personality assessment rounds in television reality shows, the first of its kind in the television industry. He has been invited to serve as chief guest and resource person for various national and international academic conferences and television shows.
Amar Rajan is continuously involved in research works and has many publications in international peer reviewed journals in his credit. His areas of interest include organizational psychology, sports psychology, and human factors.
Amar Rajan was honored with the Duke Edinburgh's Award in 1996.